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- Origins and growth of New York Times Cookie Week, starting as a virtual cookie exchange in 2020
- Theme for the year: “but make it a cookie,” featuring creative flavor profiles like Vietnamese coffee brownies and popcorn bucket cookies
- Discussion on broad definitions of cookies, including brownies, blondies, and cake-like cookies as part of the celebration
- Tips for holiday cookie baking: using a versatile base dough for multiple cookie varieties and storing/freezing cookies properly
- Suggestions for savory holiday treats as alternatives to traditional cookie gifts, such as cheese straws and spiced nuts
- Advice on holiday entertaining: batch cocktails with aromatic simple syrups, make-ahead braised meats, and festive party favors like conversation starters or horoscopes
- Interactive holiday food and culture quiz covering iconic movie meals, Christmas songs with food references, and international cookie names
- Emphasis on the joy and community of baking, sharing, and celebrating cookies throughout the holiday season and beyond
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